Link Reviews From Your Blog With Trust a Friend

Link Reviews From Your Blog

Link your blog to Trust a Friend and it will scan your site for reviews and link to each of them against a short introduction to the review, followed by a link to read the full review on your site. This will drive more traffic to your site and increase its profile.

Your reviews need to use either Microdata or Microformats so that they are machine readable, allowing them to be automatically extracted. For more information please look at Google's help documents for: Microdata, Microformats, Reviews, Organizations, Products.

To test that you have marked-up your reviews properly, you can use Google's Rich Snippets Testing Tool.

Link Your Blog

Example Blog Review

3 June 2009 5.0/5.0

Reviewer's Name

Here the first 300 characters or so of your review will be listed. There may be slight alterations to it, such as removing hyperlinks, but essentially it will be the same text automatically truncated...
Read the rest of the review at: example.com

Wrapping a Product Review in Microdata

To see an example of the following book review wrapped in Microdata, look further down:

Electronic Brains: Stories from the Dawn of the Computer Age

By Mike Hally

Great short history of early computers

Lawrence Woodman 3 March 2009

While reading this I came across quite a few surprises, such as the early successes in Australia. There is also a chapter on Remington Rand's Rand 409, another early computer which I don't think has been covered much elsewhere. Finally it tries to explain how IBM became the market leader despite its late entry into the field.

<div itemscope itemtype="http://data-vocabulary.org/Product" itemid="urn:isbn:1-86207-839-4">
  <h2 itemprop="name">Electronic Brains: Stories from the Dawn of the Computer Age</h2>
  By <span itemprop="brand">Mike Hally</span>
  <meta itemprop="category" content="Media > Books > Non-Fiction > Computer Books" />
  <meta itemprop="identifier" content="isbn:1-86207-839-4" />

  <div itemprop="review" itemscope itemtype="http://data-vocabulary.org/Review">
    <h3 itemprop="summary">Great short history of early computers</h3>
    Rated <span itemprop="rating">5.0</span>/5.0 by <span itemprop="reviewer">Lawrence Woodman</span> on
    <time itemprop="dtreviewed" datetime="2009-06-03">3 March 2009</time>
    <div itemprop="description">
      <p>While reading this I came across quite a few surprises, such as the early
      successes in Australia. There is also a chapter on Remington Rand's Rand
      409, another early computer which I don't think has been covered much elsewhere.
      Finally it tries to explain how IBM became the market leader despite its late entry
      into the field.</p>
   </div>
  </div>
</div>

Wrapping an Organization Review in Microdata

To see an example of the organization review wrapped in Microdata, look further down:

Mario's Pizza Palace

134 Zed Alley, Bristol, United Kingdom
0117 xxxxxx
http://marios.example.com

Great Little Italian

Lawrence Woodman 3 March 2009

This place serves great pizza and even better pasta. It may be a little hard to find, but persevere and you will be glad that you did.

<div itemscope itemtype="http://data-vocabulary.org/Organization">
  <h2 itemprop="name">Mario's Pizza Palace</h2>
  <span itemprop="address">134 Zed Alley, Bristol, United Kingdom</span><br />
  <span itemprop="tel">0117 xxxxxx</span><br />
  <span itemprop="url">http://marios.example.com</span>

  <div itemscope itemtype="http://data-vocabulary.org/Review">
    <meta itemprop="itemreviewed" content="Mario's Pizza Palace" />
    <h4 itemprop="summary">Great Little Italian</h4>
    Rated <span itemprop="rating">5.0</span>/5.0 by <span itemprop="reviewer">Lawrence Woodman</span> on
    <time itemprop="dtreviewed" datetime="2009-06-03">3 March 2009</time>
    <div itemprop="description">
      <p>This place serves great pizza and even better pasta. It may be a little hard to
      find, but persevere and you will be glad that you did.</p>
    </div>
  </div>
</div>

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